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Your one-stop shop for all analytics and insights from Donal.

About donalytics.com

This blog is aimed at helping business’ understand their website data to grow. It aims to decipher the world of analytics, and provide a platform for novices’ to understand, action and leverage their website data. Find out more.

Analytics 101 – Hierarchy of Hits, Sessions & Users

Users, sessions and hits are the foundations of digital analytics. Familiarising yourself with the hierarchy of these metrics goes a long way to helping you digest your analytics data. While this post will primarily focus on the websites, the same principles apply to mobile apps or other online points of contact. Read more....

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